Burger King

Unless you’ve spent 2019 living under a rock, you’re probably aware of how plant-based burgers have been the hottest non-chicken sandwich fast food trend of 2019. Perhaps no burger chain has embraced the non-meat movement quite like Burger King, who’s managed to turn their Impossible Whopper into something of a key differentiator.

How can Burger King possibly afford to give Black Friday shoppers free Whoppers? They have someone else pay for it, of course.

BK’s new website, WHOPPER-SHOPPER.com, features online banner ads from other brands. Whenever someone clicks on an ad and buys something, that company pays Burger King's brand some affiliate money.

WATCH: How to Make 3 Copycat Fast Food Sauces

We’ve all pretty much accepted the feud as a fact of life, right? They’re basically the Hatfields and McCoys of the fast food industry.

Well, Burger King UK just upped the ante BIG TIME.

Burger King claims its new sandwich is “clinically proven to induce nightmares.” Because there’s a market for that, I guess?

The “Nightmare King” features a quarter pound of flame-grilled beef, a white meat crispy chicken fillet, melted American cheese, thick-cut bacon, creamy mayonnaise, and onions on a glazed green sesame seed bun.

Grab the ketchup! This Thursday, July 13, is National French Fry Day, which means there’s lots of starchy goodness to be had.

That’s music to the ears of any fast food addict. The average American eats roughly 30 lbs of french fries per year, so retailers are eager to lure shoppers in with discounts and giveaways.

Whether you prefer regular style, waffle fries, curly fries, or chili-cheese, there are plenty of freebies and deals to be found.