The gluten-free life just got a whole lot easier. Wholesome, pure, and healthy, Cup4Cup gluten-free flour gets it right. Created as a perfect substitute for flour, it offers those with a gluten sensitivity and celiac disease the easiest, delicious, and nutritious solution on the market.


After being diagnosed with a gluten intolerance a little over two years ago, I’ve shopped around the prepackaged products and found few that I actually enjoy. It seems to be that the healthier, the denser, drier and chalkier the texture is. On the flip side, the moist and delicious foods tend to be loaded with calories and sugar. To say the least, I often shy away from store-bought foods that have substitutes in them, and generally eat foods that are inherently free of gluten. Though I gave my hand at making my own gluten-free flour, it never turned out quite right. I had pretty much ruled out the foods I had once loved until I stumbled upon Cup4Cup in Williams-Sonoma last year. I was amazed when the employees told me that the name of the brand rang loud and true— that I could actually substitute a regular cup of flour for exactly a cup of Cup4Cup’s Gluten-Free Flour. I was even more amazed when I tasted the results. My baked goods not only held together, but were also light, fluffy, and moist.

This past Thursday, Cooking Light got a visit from President & Co-Founder of Cup4Cup and French Laundry chef, Lena Kwak. Not only did we get to sample an excellent spread of gluten-free treats and goodies, we also participated in a demonstration, where Chef Kwak showed us how to make savory waffles and Spiced Pear Quick Bread. With a superior texture and incredible taste, this Spiced Pear Quick Bread features the new Wholesome Cup4Cup Flour, flour that provides fiber, whole grains, omega 3-fatty acids, and antioxidants all in one. I am so excited to share this recipe with you. You can enjoy this bread warm and fresh out of the oven, or in a dessert form: chill, cut into small pieces, dip in melted dark chocolate and sprinkle with your favorite toppings. (Pictured below)

Spiced Pear Quick Bread

Chef Lena Kwak preparing Chocolate-Dipped Spiced Pear Quick Bread in the Cooking Light Test Kitchen

Chef Lena Kwak preparing Chocolate-Dipped Spiced Pear Quick Bread in the Cooking Light Test Kitchen


1 ¼ cup Wholesome Cup4Cup Flour

1 cup brown sugar

1 tablespoon spice blend (*see below)

1 tablespoon baking powder

1 teaspoon baking soda

1 teaspoon salt

4 large eggs

½ cup canola or coconut oil

1 teaspoon of vanilla extract

2 teaspoons fresh grated ginger

1 cup grated pear (about 1 ½ each)

Method of Preparation:

  1. Preheat oven to 350 degrees F.
  2. Blend all dry ingredients together.
  3. In a separate bowl whisk together eggs, oil, vanilla, grated pear and fresh ginger.
  4. Mix together wet and dry ingredients until just incorporated.
  5. Place into greased 9”x5” loaf pan and bake for 45-55 minutes.

You can find Cup4Cup at Williams-Sonoma. Click here for a complete list of retailers. Cup4Cup Was founded by Chef Thomas Keller and Chef Lena Kwak.

Every week we show you how to navigate your way through the grocery store and how to make your favorite foods simple, clean, and worth every bite.

By Rebecca Longshore and Rebecca Longshore