Cinnamon Toast Crunch Churros Exist And This Is Truly the Golden Age of Cereal
Credit: General Mills

Never before have we, the consumers, had so many new and exciting cereal options. Breakfast food aisles across the country are positively brimming with innovative creations--heck, even the Golden Girls and Sour Patch Kids are getting in on the action.

This sweet trend isn’t going anywhere, either: General Mills made waves today when it announced two new cereals, plus one returning favorite.

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All the new(ish) flavors look delicious, but these four words are about to change the game: Cinnamon. Toast. Crunch. Churros.

Yes, dear reader, you read that right.

They’re “bite-size churros, dusted with real cinnamon, to deliver a sweet cinnamon flavor,” according to a press release. General Mills also promises that you can count on the mini-churros to stay crunchy in milk--a bold claim, to say the least.

TBH, this kind of sounds like Cinnamon Toast Crunch in a new shape. But Cinnamon Toast Crunch is, no contest, the greatest breakfast food of all time. If they gave me cinnamon-sugar cereal in the shape of the poop emoji, I’d ask for a spoon.

The good people at General Mills also announced the release of Fruity Lucky Charms, a mix of fruity-flavored cereal and marshmallows, plus the return of fan-favorite Chocolate Toast Crunch.

All three products are on shelves now.