You Can Now Drink a Peeps-Flavored Beer
Depending on who you ask, marshmallow peeps are either a sugary godsend that should be available 365 days a year or saccharine garbage that should be buried in the tomb that Jesus climbed out of after he respawned. The latest effort from Fort Worth, Texas’ Collective Brewing Project may not settle the age-old debate, but it should at least give beer snobs an opportunity to reappraise the spring holiday’s most contentious candy.
From the same team that once gave the world a ramen-flavored beer comes “Peep This Collab,” a limited-edition spring brew produced in partnership with Fort Worth bar Lone Star Taps and Caps. The beer starts as a sour ale and only gets weirder from there, as 30 boxes of Peeps and some extra vanilla sweeten things up. Butterfly pea flower is then mixed in to ensure that each pint is a pastel (or putrid) shade of purple. The pièce de Peeps resistance is a helping of edible glitter, which lends the beer a goofy, sparkly aura after fermentation.
According to head brewer and co-founder Ryan Deyo, this easter seasonal wasn’t motivated by a love of Peeps as much as Collective Brewing Project’s desire to troll some of the more uptight corners of the beer world. "Several of us were just sitting around the brewery talking about how beer has become this super serious thing. I've been on a kick to assert beer should be a fun thing," Deyo told the Dallas Morning News. "We make a beer with ramen noodles, so Peeps isn't really a stretch."
So what’s it actually taste like? Deyo describes its flavor profile as “lightly tart” and— naturally— ”marshmallow-y”. To try this sweet stroke of genius yourself, visit one of Lone Star Taps and Caps’ locations in the Dallas-Fort Worth area, or hope it somehow shows up in an Easter egg near you.