‘Mamma Mia! The Party’ is coming to London next year
If you’ve always thought the idea behind Medieval Times was genius, but were worried about the ethical ramifications of supporting jousting, then here’s an event that’s perfect for you: Mamma Mia! The Party turns the unfathomably popular ABBA musical into a 500-guest, interactive dinner theater experience where the only stabbing guaranteed to take place is the non-fan guest you dragged along stabbing themselves in the neck. And now, the party that has already proved successful in Sweden is attempting to spread it wings and fly down to London for a spring 2019 debut.
Though details are relatively sparse, here’s what we know. The London incarnation of Mama Mia! The Party is slated to take place at none other than the city’s famous The O2 entertainment district, which is best known for its 20,000-seat arena. Though not quite of that scale, as part of a “specially adapted” venue, as the Mirror describes it, this party plans to create a space that whisks guests away to a tavern on Skopelos—the real Greek island that the fictional location of the musical is based on. The results promise to be a mix of a restaurant and a movie set, featuring everything from tables and a stage to a fountain and olive trees. Guests will enjoy a full Greek dinner while actors interactively romp around the room performing the songs fans have come to love. Apparently, attendees will even occasionally have the chance to sing and dance as part of the show.
For those worried about authenticity, the concept comes courtesy of ABBA’s own Björn Ulvaeus and has already been successfully “tested” in Sweden, where it has been sold out since the shows first started back in 2016. “We have long admired The O2 and the huge entertainment success it has become under the ownership and management of AEG,” Ulvaeus was quoted as saying. “We believe bringing Mamma Mia! The Party to The O2 will add to this already vibrant cultural destination and provide the perfect location for our exciting new show.” At the very least, it’s certain to add to the number of drunk middle-aged women singing on the streets.
Though the new show and venue aren’t schedule to open until spring of 2019, in obvious anticipation of a lot of interest, tickets are set to go on sale this fall, and there’s already a sign up for “priority access.” For the record, standard tickets to the Stockholm incarnation cost about $150. No word on just how steep London prices will be, but let’s assume it’s more expensive than staying home, ordering Greek delivery, watching the Blu-ray of Mamma Mia! you already own, and getting drunk on cheap Xinomavro.