Process Hellmann's® or Best Foods® Real Mayonnaise, cilantro, jalapeno pepper and vinegar in blender or food processor until smooth. Season, if desired, with salt and pepper. Reserve 1/4 cup mayonnaise mixture; refrigerate.
Combine remaining mayonnaise mixture, coleslaw mix and onion in medium bowl. Season, if desired, with salt and pepper. Let stand at least 15 minutes.*
Bring broth and hoisin sauce to a boil in 12-inch skillet over high heat. Reduce heat to low, then stir in turkey. Simmer, stirring occasionally, 5 minutes or until heated through.
Evenly spread rolls with reserved mayonnaise mixture. Top with turkey, then 1/2 of the coleslaw. Serve with remaining coleslaw on the side.
*Slaw can be made 1 hour in advance, covered and refrigerated.